Kristupas Matulionis
Digital solutions specialist Web development, e-commerce, automation and AI integration
Digital solutions that work.
I build and improve digital products, websites and business workflows by combining web development, systems integration and automation.
I work across the whole process: understanding the problem, choosing the right approach, implementing it and refining it against real needs.
I connect technology with practical business needs.
My experience spans websites, e-commerce operations, marketing technology and digital products. I do my best work where a technical solution has to solve a clear business problem.
Alongside client work, I build independent products with a colleague. It is how I test ideas and learn how a product is designed, built and brought to users.
Vilnius, Lithuania · Remote or hybrid
The path
- 2015 Photography Ran my own photography business: more than a hundred weddings
- 2018 Graphic design Brands, print and campaigns
- 2021 Web and e-commerce Client websites and online stores, later the BITĖ e-commerce team
- 2024 Digital products Building our own products: Astroly, Kas per nesąmonė, Caltru
Selected work
Selected work
- Kas per nesąmonė? A party game where friends’ phones become the controllers. Concept, design system, content and marketing.
- Astroly A personalised astrology product. UX/UI, design system, website, automation and ads.
- Caltru Ledger A WooCommerce plugin for restocking and true profit. Product strategy, UX/UI and front end.
More work
- DateSolved A product for couples. UX/UI, visual identity, part of the functionality.
- Veyas An AI sales assistant for online stores: dashboard and website widget.
- Say It All Conversation cards: brand and online store.
- TS-LKD Visual identities for municipal election candidates.
- Photography Wedding photography: my own business for seven years.
More work on request.
What I do
From requirements to working solutions.
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Web and e-commerce
Website development, CMS and e-commerce implementation, functionality improvements and ongoing platform support.
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Automation and integrations
Connecting systems through APIs and automating repetitive work with n8n, Make.com or custom code, so less is done by hand.
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Digital product development
Turning ideas into working products, from requirements and interface decisions to implementation, testing and iteration.
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Marketing technology
Campaign sends, audience segments and customer communication flows in Salesforce Marketing Cloud, Omnisend and Meta Ads.
How I work
- Understand the business need before choosing a tool.
- Break complex or unclear tasks into manageable steps.
- Implement with attention to usability and maintainability.
- Test the result and improve it based on feedback.
- Communicate progress, limitations and trade-offs clearly.
Experience
Education
SMK University of Applied Social Sciences Marketing and advertising management, 2020–2022
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2024 – present
Founder and designer
Digital Acid
- Design and build websites, online stores and brands for service businesses.
- Create a design system for every project, so new pages are ready in a few hours.
- Implement functionality and automation: CRM flows and email sequences.
- Build and maintain our own products with a colleague: Astroly, Kas per nesąmonė, DateSolved, Caltru.
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Apr 2025 – Feb 2026
Web System Administrator
BITĖ Lietuva
- Managed bite.lt and labas.lt content: product and offer pages across the websites and mobile apps.
- Configured direct marketing sends in Salesforce Marketing Cloud: audience segments, monthly newsletters and offer campaigns.
- Worked with e-commerce and marketing teams to ship website updates and resolve operational issues.
- Handled day-to-day incidents and customer questions together with the responsible teams.
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Aug 2023 – present
Web developer
freelance
- Build client websites from the first conversation to launch: design in Figma, front end, WordPress and WooCommerce.
- Maintain sites after launch and improve them based on how people actually use them.
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Sep 2023 – Jul 2024
Web developer
One More Agency
- Built agency client websites from idea to launch: front end, WordPress and go-live.
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2022 – 2023
Web Developer and Marketing Specialist
Rinkodaros Guru
- Built and managed websites and online stores for clients in very different fields.
- Delivered graphic design work, including materials for an election campaign.
- Turned client needs, often not yet put into words, into concrete tasks.
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2015 – 2022
Photographer and Videographer
freelance
- Ran my own business: more than a hundred weddings, as lead photographer and assistant.
- Managed my own social media and Meta ad campaigns.
- Consulted clients, handled retouching and video editing.
Tools and technologies
Web and e-commerce
Client websites, online stores and our own products
- HTML, CSS, JavaScript
- Astro
- WordPress
- WooCommerce
- Drupal
- Git
- Deployment
Automation and AI
Client automation and product functionality
- Claude Code
- ChatGPT
- n8n
- Make.com
- Supabase
Design and UX
Product interfaces, design systems and brands
- Figma
- Visual identity
- Typography
- Adobe Photoshop
- Adobe Illustrator
- Adobe Lightroom
- Photography and retouching
- Video editing
Marketing technology
BITĖ campaigns and ads for our own products
- Salesforce Marketing Cloud
- Omnisend
- Meta Ads Manager
- Analytics and pixel setup